Industry Immersion Learning: Real-Life Industry Case-Studies in Biotechnology and Business

Many university teachers are also unfamiliar with the industry environment. This book provides guidance on how to approach industry professionals and create educational alliances. The strategy of establishing contact to industry employers and the process of developing study cases are outlined. Each study includes a description of the topic, mission and goals, learning outcomes, study plan, student deliverables, and teacher’s instructional materials.

Few textbooks are available that contain hands-on training for students aiming to work in industry and instructions for university teachers interested in collaborating with industry. This book is ideal for professional science and MBA students, as well as university teachers and industry professionals.